Reddit Community Manager

The reddit-community-manager skill is part of the gtm-skills bundle — a Claude Code skill catalog for GTM workflows. It’s a focused instruction set that loads on demand when an agent is asked to engage on Reddit. It wires the 21 gtm-tools Reddit tools into a full engagement loop, plus the quality rules (5-question reply gate, anti-AI-writing scrubber, disclosure pattern) that decide whether the loop builds karma or burns the account.

Installation

Install just the Reddit skill:

$
npx skills add arnaudjnn/gtm-skills --skill reddit-community-manager

Or install the whole gtm-skills catalog (outbound, signals, linkedin-copywriter, reddit-community-manager, setup):

$
npx skills add arnaudjnn/gtm-skills

Both work because arnaudjnn/gtm-skills follows the anthropics/skills layout — each skill lives at skills/<name>/SKILL.md and is addressable by name.

You can also install via Claude Code’s plugin marketplace (uses .claude-plugin/marketplace.json):

/plugin marketplace add arnaudjnn/gtm-skills
/plugin install gtm-skills@gtm-skills

Set the API key once before invoking any tool:

$
export GTM_TOOLS_API_KEY="<your-api-key>"
$
# Get one via `get_api_key` at https://gtm-tools.sh,
$
# or `gtm-tools admin login` from the CLI.

Summary

When the reddit-community-manager sub-skill loads, it teaches the agent:

• A 5-stage loop — Discover → Evaluate → Engage → Follow up → Organize — mapped one-to-one to the 21 Reddit tools.
• The should-I-reply gate — five questions to answer YES before drafting. If any NO, SKIP — <reason> rather than writing a reply. Skipping is the highest-leverage action on Reddit.
• The disclosure rule — open replies that touch on your product with <First name> from <Company> here. Reddit’s transparency norm is what shifts the message from “ad” to “expert chiming in”.
• The no-links rule — name primary authorities in prose; don’t link to your blog / product / help center. The opener does the discovery work.
• An anti-AI-writing pass — concrete banned patterns (em dashes, rule-of-three constructions, “delve”, “robust”, “leverage” as verb, sycophantic openers, monotone sentence rhythm) that mods and commenters use to flag bot replies, with a before/after example showing the same content with and without the tells.
• The compliance gate — get_subreddit_about before posting in any new subreddit. Rule violations are the #1 shadowban trigger.

The sub-skill is single-purpose by design: it doesn’t try to teach the whole gtm-tools surface, just Reddit engagement done correctly. For the LinkedIn / signals / email tools, your agent reads the main docs directly (or activates the socials / signals / outbound sub-skills in the same bundle).

Skill

The skill source lives in the arnaudjnn/gtm-skills public repo and is listed on the open-skills directory: